2000+ MDs of teamleasing for Konica Minolta R&D AI Division

Project context

Strapi is the leading open-source headless CMS on GitHub, with $45M raised and a global developer community.StrapiConfis their annual flagship event, where new products launch, stories are shared, and the brand shines. The website had to reflect that energyand be delivered fast.

What Strapi Needed:

• A high-performance, on-brand website;
• Delivered by a team that could build and iterate live with marketing and design;
• No compromise on responsiveness, SEO, or animation.

The challenge

Supporting local markets while maintaining global alignment across a global portfolio of brands is never easy. For Giant Group’s Digital Experience Team, the reality is especially demanding. By providing this level of detail, we empower both buyers and suppliers to engage more confidently in the carbon market. Buyers can now make faster, more informed decisions, while suppliers can effectively showcase the quality and impact of their projects.

In each location, two or three individuals might be submitting requests for support. On top of that, the team supports four to five global functions—including CRM, audience research, and website development.

In short, a small six-person team is responsible for enabling 30 to 50 active stakeholders—each expecting timely support.

There was no centralized system, no visibility across projects, and no easy way to prioritize or manage overlapping requests. This led to frequent issues with lost information, duplicated efforts, and hours spent just trying to track down who was responsible for what.

The solution

With a bit of bandwidth available, Chris volunteered to assess the platforms to streamline operations.

Giant Group was first introduced to monday.com through a third-party vendor already using the platform to manage shared projects. After seeing it in action, a member of the team suggested Chris include it in his evaluation of new tools.

Giant launched monday.com with just their six-person Digital Experience Team, but it didn’t stay small for long. As other teams saw the value of the platform, interest grew organically—eventually expanding to around 150 users across the company. In fact, demand grew so quickly that it began to exceed the team’s license budget.

What We Delivered:

• We bootstrapped the site using our open source Strapi × Next.js Starter;
• Strapi v5 + Next.js 15;
• Fully Typed Strapi Client;
• Radix UI;
• Page builder with Strapi components;
• Option to do multi-locale out of the box;
• Proxy route handler.

Hyper-Agile Workflow:

1. Working side-by-side with Strapi’s design team;
2. New Figma design → Preview → QA → Merge often within 2 hours;
3. Built in parallel with evolving designs;
4. Real-time GitHub branches = live staging previews;
5. Shipped updates during the actual conference.

Collaborating across teams and time zones

With monday.com, Giant’s Digital Experience Team created a centralized system where every regional or global marketing request—whether it’s an email campaign, web update, or product launch—comes in through a structured form and lands in a shared project board. From there, tasks are assigned, tracked, and updated in real time.

This setup gives stakeholders across markets full visibility into the status of their requests—without needing to schedule early-morning or late-night meetings. Everyone can check progress, leave comments, and get the answers they need on their own time.

For a team operating across functions, brands, and time zones, this has been a game changer. It’s allowed them to stay aligned and responsive without interrupting workflows—or relying on constant back-and-forth communication to keep projects on track.

Standardizing brand execution across markets

With dozens of regional teams operating independently, maintaining a consistent brand voice across campaigns was a constant challenge. Each market needed flexibility to localize content—but without a clear, shared system, workflows varied widely, and brand consistency was difficult to enforce.

Now, with monday.com, the Global Marketing Team has a centralized space to manage every aspect of campaign execution. Templates, brand assets, timelines, and creative briefs are all housed in one place, making it easy for local teams to access what they need while following a standardized process.

This structure helps ensure that campaigns stay true to the brand across markets, channels, and teams.

Even Giant’s external paid media agency is plugged into the platform, managing translations, localizations, and launch coordination directly within shared boards. No more chasing updates or juggling documents—everything is visible, trackable, and aligned from the start.